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Weborama at the Programmatique Expo 2016!


On Wednesday March 16th at the Centre Étoile Saint-Honoré, Weborama will be at the 2016 edition of the Programmatique Expo participating in two round-table discussions:

  • Data Driven Perspectives with Frédéric Grelier, Chief Data Officer at Weborama. Room 3 from 4:30 PM to 5:00 PM.
  • The future of Programmatic, the event closing round-table discussion with Alain Levy, CEO of Weborama. Room 1 from 5:00 PM to 5:45 PM.

We also look forward to welcoming you at our booth, situated in the Business Corner 10 area, please feel free to stop by and talk.

Tickets for the event are available here.


Alain Levy’s interview in Laurent Fonnet and Stéphane Gaultier’s White Paper about “Television’s issues in today’s digital age”

Livre Blanc 2

 Discover Alain Levy’s interview (Weborama’s CEO) in Laurent Fonnet and Stéphane Gaultier’s White Paper about television’s future in the digital age.

This White Paper draws up a report on the actual balance between television and the internet. 

Alain Levy explains the main concerns about TV, advertising, Big Data and programmatic in the digital age.

Find the entire paper here (in French).


Libération Médias launches its Consumer Planning offer in partnership with Weborama


Libération Médias now offers its clients to build up segments in line with their audience and their targets in partnership with Weborama.

 Discover the article here (in French).


Laurence Bonicalzi-Bridier’s portrait

Photo: Portrait de Laurence Bonicalzi Bridier dans ratecard

 Laurence Bonicalzi-Bridier, Associate Director, has been interviewed in the Ratecard magazine. She spoke about publishers and Data.

“The good news for publishers is that Weborama offers them new sources for income.”

Click here to find the integral french interview.

VIUZ: “What is an efficient media data? ” by Arnaud Caplier

Arnaud VIUZ

Arnaud Caplier, Chief Data Officer at Weborama, explains on VIUZ what is an efficient media data.

Read the original article (FR)

Nomkwazi Hooplot, new CEO of Adrime, a Weborama company

Amsterdam – Nomkwazi Hooplot is the new managing director at online advertising technology agency Adrime, a Weborama company. Hooplot, previously Head of Digital Marketing and MT member for the Dutch National Postcode Lottery, succeeds David de Jong.

Read the press release.


Weborama: Revenue for Q3 2012 slightly on the rise despite downturn in advertising market

The consolidated revenue of the Weborama group for the third quarter of 2012 stands
at € 5,200 K,
as compared to € 5,118 K for the same period in 2011, representing an increase of 2%.

Pro forma growth is at -3%.

For the first nine months of the year, consolidated revenue stands at € 16,898 €, a growth of 14%.

After a slowdown in the summer, the month of September witnessed an abrupt drop in the advertising market across all media, including digital. The amount of ads served fell sharply with some advertisers postponing – when not actually cancelling – their ad spend during this period, a sign of concern about a possible economic downturn. Given this sombre economic backdrop, Weborama is focusing on two major strategic priorities.

The first is the ongoing internationalization of its business, notably in areas of strong economic growth, such as Russia where Weborama has acquired a 51% stake in the company Interactive Service. The Russian digital market today boasts the most dynamic growth in all of Europe (35% in 2012). Interactive Service has been proportionally integrated  within Weborama accounts since 31 July 2012. In all, the share of international business continues to increase and now represents 46% of Weborama revenues.

Weborama is also focusing on increasing its presence on the data online market where the group today holds a leading position. Data is one of the most promising markets in the online advertising sector. Weborama has been developing innovative technologies and solutions in this field for more than ten years, which have allowed it to close new contracts in 2012. Data will join technology and media in 2013 as one of Weborama’s three main business lines.

According to Alain Levy, CEO of Weborama: “The economic situation, particularly in France and Spain, has deteriorated to a point where, for the very first time, the digital market has fallen at the same rate as the rest of the advertising market – which was unexpected. The role that France and Spain play in our business explains Weborama’s relatively stable position, but the current situation and a lack of visibility call for caution. Nevertheless, we have great confidence in our assets in the fields of technology, innovation and data to see Weborama through this difficult period. Our pioneering position in the data online market and our geographic growth in emerging areas such as Russia represent significant advantages.”

Read the press release.

Arnaud Caplier on BFM Business, Paris d’avenir

BFM Business, Paris d’avenir, july 9TH, 9PM

“Innovative advertising for demanding consumers”, interview of Arnaud Caplier by Nathalie Croisé on the French BFM Business TV.


Weborama Ibérica moves to Manuel Tovar

Weborama changes its address.

After three years at Principe de Vergara, Weborama moves into Manuel Tovar.

The main reason for this change is the increase of the company’s team. Nowadays, Weborama’s team counts more than twenty employees. Furthermore, it is predicted a considerable growth on the team throughout the year.

Visit us at C/Manuel Tovar 25, 4th floor, 28034 Madrid!


Learn more.


Meet the French Webo Team