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emarketing.fr: Alain Lévy, data-driven CEO

Alain Levy

Alain Levy, CEO of Weborama, was given a platform on emarketing.fr to discuss the data assets of the companies and the importance of their digital transformation.

The article can be accessed directly here.

 


DMEXCO – The Policy Debate

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Discover the Policy conference video (Dmexco 2016) with Alain Lévy, CEO of Weborama.

The video can be accessed here.

 

 


Weborama at “Les nouvelles frontières du digital”

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Weborama will be at the “Nouvelles frontières du digital” conferences which take place in Paris on May 10th. Laurence Bonicalzi Bridier, director at Weborama France, will be participating in a round table discussion on the new frontiers in digital content creativity starting at 11:40.

The discussion will be centered around a marketing operation led by Sosh in partnership with Weborama and Adventori, its context, the rôle played by data and content directing.

“Les nouvelles frontières du digital” is organised by Viuz, it takes place in Paris at the Pavillion Wagram located 47 avenue de Wagram starting at 8:30 AM. Tickets are available here.

 


Alain Levy on France Culture

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Alain Levy, CEO of Weborama, made an appearance in an episode of Frédéric Martel’s “Soft Power” entitled: “The global battle for data” on the France Culture radio station. He was joined by associate director of France 24 and editor in chief of Mashable France: Sylvain Attal.

The episode is available in its entirety: here.


Data according to Weborama in Les Échos

Alain Levy

Three articles on Weborama were published in Les Échos:

  • The first on the topic of Weborama’s recent growth through its new positioning is available here.
  • The second detailing Weborama’s data activity and its source of value can be accessed here.
  • An interview with Alain Levy discussing the new iPhone and its sustainability model available here.

Interview with Alain Levy in le Journal du Net

Alain Levy

In an interview posted on le Journal du Net, Alain Levy, CEO of Weborama, confirms his success in positioning his company as a data company.

The interview can be accessed in its entirety here.


Weborama at the Programmatique Expo 2016!

ProgrammatiqueExpo

On Wednesday March 16th at the Centre Étoile Saint-Honoré, Weborama will be at the 2016 edition of the Programmatique Expo participating in two round-table discussions:

  • Data Driven Perspectives with Frédéric Grelier, Chief Data Officer at Weborama. Room 3 from 4:30 PM to 5:00 PM.
  • The future of Programmatic, the event closing round-table discussion with Alain Levy, CEO of Weborama. Room 1 from 5:00 PM to 5:45 PM.

We also look forward to welcoming you at our booth, situated in the Business Corner 10 area, please feel free to stop by and talk.

Tickets for the event are available here.

 


Le Groupe La Poste selects the Weborama DMP!

 

 

Recognized for its its adserver and its unique profile database in Europe, Weborama establishes itself as the preferred DMP provider for French companies with another major reference.

Due to the nature of its business, Le Groupe La Poste owns significant data assets. In order to enhance these assets and speed up its digital transformation, the 2nd French employer, accompanied by Starcom Mediavest Group, decided to rely on Weborama.

Press release  here

 


Alain Levy’s interview in Laurent Fonnet and Stéphane Gaultier’s White Paper about “Television’s issues in today’s digital age”

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 Discover Alain Levy’s interview (Weborama’s CEO) in Laurent Fonnet and Stéphane Gaultier’s White Paper about television’s future in the digital age.

This White Paper draws up a report on the actual balance between television and the internet. 

Alain Levy explains the main concerns about TV, advertising, Big Data and programmatic in the digital age.

Find the entire paper here (in French).

 


Libération Médias launches its Consumer Planning offer in partnership with Weborama

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Libération Médias now offers its clients to build up segments in line with their audience and their targets in partnership with Weborama.

 Discover the article here (in French).