Alain Levy, CEO of Weborama, was given a platform on emarketing.fr to discuss the data assets of the companies and the importance of their digital transformation.
The article can be accessed directly here.
Weborama will be at the “Nouvelles frontières du digital” conferences which take place in Paris on May 10th. Laurence Bonicalzi Bridier, director at Weborama France, will be participating in a round table discussion on the new frontiers in digital content creativity starting at 11:40.
The discussion will be centered around a marketing operation led by Sosh in partnership with Weborama and Adventori, its context, the rôle played by data and content directing.
“Les nouvelles frontières du digital” is organised by Viuz, it takes place in Paris at the Pavillion Wagram located 47 avenue de Wagram starting at 8:30 AM. Tickets are available here.
Alain Levy, CEO of Weborama, made an appearance in an episode of Frédéric Martel’s “Soft Power” entitled: “The global battle for data” on the France Culture radio station. He was joined by associate director of France 24 and editor in chief of Mashable France: Sylvain Attal.
The episode is available in its entirety: here.
Three articles on Weborama were published in Les Échos:
On Wednesday March 16th at the Centre Étoile Saint-Honoré, Weborama will be at the 2016 edition of the Programmatique Expo participating in two round-table discussions:
We also look forward to welcoming you at our booth, situated in the Business Corner 10 area, please feel free to stop by and talk.
Tickets for the event are available here.
Recognized for its its adserver and its unique profile database in Europe, Weborama establishes itself as the preferred DMP provider for French companies with another major reference.
Due to the nature of its business, Le Groupe La Poste owns significant data assets. In order to enhance these assets and speed up its digital transformation, the 2nd French employer, accompanied by Starcom Mediavest Group, decided to rely on Weborama.
Press release here
Discover Alain Levy’s interview (Weborama’s CEO) in Laurent Fonnet and Stéphane Gaultier’s White Paper about television’s future in the digital age.
This White Paper draws up a report on the actual balance between television and the internet.
Alain Levy explains the main concerns about TV, advertising, Big Data and programmatic in the digital age.
Libération Médias now offers its clients to build up segments in line with their audience and their targets in partnership with Weborama.
Discover the article here (in French).